Embarking on a venture into the Brisbane market, NB Mobility, an international brand, sought to establish a compelling connection with the local audience through a lifestyle and product shoot.

The aim was to infuse a distinct "Brisbane" flavour into their imagery. Selecting iconic and recognisable locations across the city, the shoot showcased NB Mobility's products in settings that resonated with the vibrant Brisbane lifestyle. The emphasis was on illustrating the ease, movability, and the unique locking and safety features of their bikes, along with highlighting the versatility of their attachments. Once I finished editing the images, the result was a visually captivating narrative that not only introduced the brand to the local market but also positioned NB Mobility as a seamless and stylish mobility solution integrated seamlessly into the dynamic Brisbane lifestyle.